Our highly anticipated Athletic Business Buyers Guide is the most comprehensive directory in the athletics, fitness and recreation industry.
Providing the most accurate, up-to-date company listings and product/service updates is important to us, and our 40,000 audited print subscribers and 1 million+ online visitors. It’s the main reason why the AB Buyers Guide is the industry-leading resource that keeps our readers coming back.
Here are the top 3 reasons why companies advertise in the AB Buyers Guide year after year and why you might consider jumping on the bandwagon:
1) Your prospects actually use it
Don’t just take our word for it – according to our most recent audit statement, 87% of our circulation directly requested to receive Athletic Business. The best part? Our print subscribers are verified athletics, fitness and recreation decision-makers, meaning these decision-makers are ready to find your products and services for their programs and facilities.
2) Year-long, high-quality visibility in print and online
Get ready for the crucial leads you’ve been looking for with our 40,000 print subscribers and 1 million+ annual website visitors – all getting the chance to see your product or service! You’ll also receive bonus distribution at major industry trade shows including NIRSA, IHRSA, NACDA, NRPA, AB Show, NFHS and AOAP. So, it’s safe to say your brand and product/service offerings won’t go unnoticed.
3) You’ll stand out amongst competitors
Your prospects are here, help them find you faster and easier. As subscribers search the AB Buyers Guide, both online and in print, advertisers are more likely to be found for heightened brand awareness with boldface listings in print and priority search results online. Talk about getting ahead of the competition and setting yourself apart. Take advantage of a reduced rate when you upgrade to an expanded online profile to gain even more exposure.
Hopefully these three advantages speak loudly to what we provide our advertisers at Athletic Business.
Interested in helping your brand reach quality buyers with the 2020 Athletic Business Buyers Guide? Jump on the bandwagon before it's too late! Let's chat and come up with a strategic marketing plan today.
Ad close: January 28, 2020
There was a lot of excitement around the Athletic Business and NIRSA partnership announced in early 2018. You may have seen the press release or noticed the signage at the NIRSA Conference, recognizing AB as the Preferred Media Partner of NIRSA. And while this is big news for the college recreation industry, you might be wondering how it benefits you as an advertising partner with Athletic Business.
Here are three ways the AB + NIRSA partnership will benefit our advertising partners:
Are you ready to take advantage of the AB + NIRSA partnership? Contact: