Athletic Business
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Print
Solutions

Sponsored Content

Content Marketing at your fingertips.

Want to see your company featured in the pages of Athletic Business?

Position your company as an expert in the industry and leverage the power and trend of content marketing – all with Athletic Business.

Sponsored Content is a sure way to separate your brand from the competition by engaging with prospects in a deeper and more educational format.

​Athletic Business Sponsored Content Includes:
  • Printed article in Athletic Business (issue of your choice) sent to 38,000 audited magazine subscribers
  • Article promoted on homepage of athleticbusiness.com 
  • Article included twice in our daily E-Newsletter
  • Article promoted via Athletic Business social media
Picture
Example of Sponsored Content in July 2017 issue of Athletic Business

Why Sponsored Content?

This is an attractive option for advertisers looking to communicate their expertise in greater detail than a traditional print or digital advertisement. By telling your brand’s story in the form of an article, you will stand out from traditional advertising with these added benefits:
  • Establish your brand as a thought leader in the industry
  • Share your brand's expertise
  • Provide in-depth content in an engaging way to the Athletic Business audience
  • Capitalize on an increasingly popular form of advertising

Quality Sponsored Content starts with the audience in mind first, not your sales pitch. Effective content educates and informs the reader while only subtly (if at all) referencing your brand. Some companies decide to hire freelance journalists to write sponsored content, ensuring the article is of sound journalistic quality. 
Tips for Effective ​Sponsored Content >>
Picture
Sponsored Content Example on AthleticBusiness.com
​​​Sponsored Content In Action:
  • Maximize Athlete Speed with Revolutionary Training Tools and Techniques
  • Why Hydrotherapy Breaks the Barrier for Better Recovery, Training and Performance
  • How Branding Took Iowa Football's Practice Facility to the Next Level
Two-Page Sponsored Content Example:
Picture

Ready to get started?

Tell us a bit about yourself, or contact us directly, and we will be in touch.
Let's Get Started
Athletic Business Cover Art 2016

CONTACT

22 E. Mifflin St., Suite 910
​Madison, WI 53703
​P: 608-249-0186
​E: sales@athleticbusiness.com

What Our Clients Are Saying

"In fact, the Athletic Business audience is so perfectly aligned with our target market that I was even meeting with a prospect when one of our Custom E-Mails through AB was delivered to his inbox and he said, ‘Wow! You guys are everywhere!’ That was a rewarding experience to see one of our advertisements in action."

  –Matt Riggs, Marketing Manager | Sporturf


CONNECT WITH US

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  • Up Next: September 2022
  • Media Kit
    • 2022 Media Kit
    • 2022 Editorial Calendar
    • Audience Overview >
      • Print
      • Digital
      • Why Audited?
    • Specs >
      • Print
      • Website + E-News
      • Retargeting
      • Custom E-Mail
      • Microsites
      • Architect Portfolio
      • Product Spotlight
      • Sponsored Content
      • Video
      • Webinar
    • Packages >
      • Where Do I Start?
      • Custom Packages
      • For Architects & Consultants
      • Premium Partnership
    • Rates >
      • Net Rates
  • Media Solutions
    • Print >
      • Magazine Advertising
      • Cover and Insert Options
      • Sponsored Content
      • New & Improved
      • Product Spotlights >
        • Sept 2022
        • Oct 2022
        • Nov/Dec 2022
      • Upcoming Issues >
        • October 2022
        • Nov/Dec 2022
    • Digital >
      • Architect Portfolio
      • Custom E-Mail
      • Digital Focus
      • E-Newsletter
      • Facility of the Week
      • Microsites
      • Podcast
      • Retargeting
      • Social Media
      • Sponsored Content
      • Video Promotion
      • Virtual Workshops
      • Webinar
      • Website
    • Our Stats >
      • Print Media
      • Digital Media
    • Testimonials
    • Case Study
    • Our Advertisers
  • AB Show 2022
    • Event Overview
    • Who Attends >
      • Our Attendees
      • VIP Buyer Program
      • Attendee Testimonials
    • Sponsorships >
      • Show Sponsorships
      • Golf Classic
    • 2022 Contract
    • ABshow.com
  • Contact
    • Contact
    • Payment
    • Privacy Policy
  • AB.com