Athletic Business
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Solutions

Sponsored Content

Content Marketing at your fingertips.

Want to see your company featured in the pages of Athletic Business?

Position your company as an expert in the industry and leverage the power and trend of content marketing – all with Athletic Business.

Sponsored Content is a sure way to separate your brand from the competition by engaging with prospects in a deeper and more educational format.

​Athletic Business Sponsored Content Includes:
  • Printed article in Athletic Business (issue of your choice) sent to 35,750+ audited magazine subscribers
  • Article promoted on homepage of athleticbusiness.com 
  • Article included twice in our daily E-Newsletter
  • Article promoted via Athletic Business social media
Picture
Example of Sponsored Content in Athletic Business

Why Sponsored Content?

This is an attractive option for advertisers looking to communicate their expertise in greater detail than a traditional print or digital advertisement. By telling your brand’s story in the form of an article, you will stand out from traditional advertising with these added benefits:
  • Establish your brand as a thought leader in the industry
  • Share your brand's expertise
  • Provide in-depth content in an engaging way to the Athletic Business audience
  • Capitalize on an increasingly popular form of advertising

Quality Sponsored Content starts with the audience in mind first, not your sales pitch. Effective content educates and informs the reader while only subtly (if at all) referencing your brand. Some companies decide to hire freelance journalists to write sponsored content, ensuring the article is of sound journalistic quality. 
Tips for Effective ​Sponsored Content >>
Picture
Sponsored Content Example on AthleticBusiness.com
​​​Sponsored Content In Action:
  • Maximize Athlete Speed with Revolutionary Training Tools and Techniques
  • Why Hydrotherapy Breaks the Barrier for Better Recovery, Training and Performance
  • How Branding Took Iowa Football's Practice Facility to the Next Level
Two-Page Sponsored Content Example:
Picture

Ready to get started?

Tell us a bit about yourself, or contact us directly, and we will be in touch.
Let's Get Started
Athletic Business Cover Art 2016

CONTACT

22 E. Mifflin St., Suite 910
​Madison, WI 53703
​P: 608-249-0186
​E: [email protected]

What Our Clients Are Saying

"After engaging with AB, the qualified leads have grown considerably such that we are looking at increasing our sales staff to handle the volume and the numbers on the back end support that growth.  We are reaching the educational institutions and non-profit organizations at a higher rate and the impact can be traced back to the landing pages links clicked from the digital or print advertising through AB ."

  –Cihan Ozdemir, Project Engineer | DynaDome


CONNECT WITH US

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  • Up Next: June 2025
  • Media Planner
    • 2025 Media Planner
    • 2025 Editorial Calendar
    • Audience Overview >
      • Print
      • Digital
      • Why Audited?
    • Specs >
      • Print
      • Website + E-News
      • Retargeting
      • Custom E-Mail
      • Architect Portfolio
      • Product Spotlight
      • Sponsored Content
      • Video
      • Webinar
    • Packages >
      • AB Leaders Program
      • Where Do I Start?
      • For Architects & Consultants
      • Premium Partnership
    • Rates >
      • Net Rates
  • Media Solutions
    • Print >
      • Magazine Advertising
      • Cover and Insert Options
      • Sponsored Content
      • New & Improved
      • Product Spotlights >
        • June 2025
        • July/Aug 2025
        • Sept 2025
        • Sept 2025-NRPA
        • Oct 2025
        • Nov/Dec 2025
      • Upcoming Issues >
        • June 2025
        • July/August 2025
        • September 2025
        • October 2025
        • Nov/Dec 2025
    • Digital >
      • Architect Portfolio
      • Custom E-Mail
      • E-Newsletter
      • Facility of the Week
      • Podcast
      • Retargeting
      • Social Media
      • Sponsored Content
      • Video Promotion
      • Virtual Workshops
      • Webinar
      • Website
    • Our Stats >
      • Digital Media
    • Testimonials
    • Case Study
    • Our Advertisers
  • AB Show 2025
    • 2025 Contract
    • ABshow.com
  • Contact
    • Contact
    • Payment
    • Privacy Policy
  • AB.com