Athletic Business
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specs

Sponsored Content
Sponsored Content is an attractive option for advertisers looking to communicate their industry expertise in greater detail than a traditional print or digital advertisement. By telling your brand’s story in the form of an article, you will stand out from traditional advertising with these benefits.

​Sponsored Content solutions from Athletic Business Include:
Print Sponsored Content:
  • The advertiser submits all copy and high-res (300 dpi) images or graphics
  • ​The advertiser can select a one- or two-page layout for their content.
    • One-page = about 500 words
    • Two-page = about 1,000 words
    • Additional pages can be accommodated on a case-by-case basis.
  • Athletic Business will design the piece to match our style and formatting and send to client for approval.
  • Athletic Business works with the customer, but ultimately controls where in the magazine your content appears.

Digital Sponsored Content:
  • There is no word limit, but we recommend 600-800 words.
  • Content is posted on athleticbusiness.com and appears alongside regular editorial content. For online publication, please provide:
    • 643 x 438px image
    • Website link you'd like traffic driven to
    • Call-to-action text enticing readers to click on provided link
    • May also provide a phone number to be included at the conclusion of the sponsored piece
  • For promotion in AB Today, please provide:
    • 600 x 300px image
    • Headline
    • 1-2 sentence teaser text
  • The advertiser may provide additional photos, videos, social media posts and links to be embedded in their piece of sponsored content. This content may not include links to competing media brands’ websites or embedded media produced for or by a competing media brand.
Printed Sponsored Content Example:
AB Sponsored Content - Print
Sponsored Content from September 2016 Issue of AB
Digital Sponsored Content Example:
AB Sponsored Content - Digital
Sponsored Content on AthleticBusiness.com
Sponsored Content Best Practices

Questions? Let Us Help.

Tell us a bit about yourself, or contact us directly, and we will be in touch.
Let's Get Started
Athletic Business Cover Art 2016

CONTACT

22 E. Mifflin St., Suite 910
​Madison, WI 53703
​P: 608-249-0186
​E: sales@athleticbusiness.com

What Our Clients Are Saying

"In fact, the Athletic Business audience is so perfectly aligned with our target market that I was even meeting with a prospect when one of our Custom E-Mails through AB was delivered to his inbox and he said, ‘Wow! You guys are everywhere!’ That was a rewarding experience to see one of our advertisements in action."

  –Matt Riggs, Marketing Manager | Sporturf


CONNECT WITH US

View our privacy policy.
  • Up Next: Buyers Guide 2021
  • Media Kit
    • 2021 Media Kit
    • 2021 Editorial Calendar
    • Audience Overview >
      • Print
      • Digital
      • Why Audited?
    • Specs >
      • Print
      • Website + E-News
      • Retargeting
      • Custom E-Mail
      • Microsites
      • Architect Portfolio
      • Product Spotlight
      • Sponsored Content
      • Video
      • Webinar
    • Packages >
      • Where Do I Start?
      • Custom Packages
      • For Architects & Consultants
      • Premium Partnership
    • Rates >
      • Net Rates
      • Gross Rates
  • Media Solutions
    • Print >
      • Magazine Advertising
      • Cover and Insert Options
      • Sponsored Content
      • New & Improved
      • Product Spotlights >
        • Jan/Feb 2021
        • April 2021
        • May 2021
        • June 2021
        • July/Aug 2021
        • Sept 2021
        • Oct 2021
        • Nov/Dec 2021
      • Upcoming Issues >
        • April 2021
        • May 2021
        • June 2021
        • July/August 2021
        • September 2021
        • October 2021
        • November/December 2021
    • Digital >
      • Architect Portfolio
      • Custom E-Mail
      • Digital Focus
      • E-Newsletter
      • Facility of the Week
      • Microsites
      • Podcast
      • Retargeting
      • Social Media
      • Sponsored Content
      • Video Promotion
      • Virtual Workshops
      • Webinar
      • Website
    • Our Stats >
      • Print Media
      • Digital Media
    • Testimonials
    • Case Study
    • Our Advertisers
  • AB Show 2021
    • Event Overview
    • Who Attends >
      • Our Attendees
      • VIP Buyer Program
      • Attendee Testimonials
    • Sponsorships >
      • Show Sponsorships
      • Military Reception
      • Golf Classic
    • 2021 Contract
    • ABshow.com
  • Contact
    • Contact
    • Payment
    • Privacy Policy
  • AB.com