magazine opportunities
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Athletic Business, the industry-leading publication, is sent to 40,000 qualified subscribers, 94% of whom are involved in purchasing decisions for their organization.
Our goal is to provide ongoing value to our readers with articles and content that keep them up-to-date on the latest industry news and trends while at the same time connecting them to the products, services and solutions they need, from companies like yours. Take a look at the advertising and placement options we have available through our industry leading publication. |
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Our numbers speak for themselves:
40,000Third Party Verified
Print Subscribers |
84%Directly Requested
Athletic Business In Last 16 Months* |
80%Of Our Circulation Has Renewed/Subscribed In Last 9 Months*
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100%Of Our Circulation Has Renewed/Subscribed In Last 16 Months*
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Athletic Business is proud to be an Alliance for Audited Media (AAM)-audited magazine, and we dedicate significant resources every year to maintaining data integrity and ensuring our publication is only being sent to qualified industry professionals. In fact, our 40,000 print subscribers are independently verified by a third party agency to ensure that:
We're proud to be transparent with our data. View our Qualification Breakdown Report from our May issue here.
- Our subscribers are current—not outdated records that are no longer relevant
- They are decision-makers in the athletic, fitness and recreation industry
- They have personally requested to receive the magazine
We're proud to be transparent with our data. View our Qualification Breakdown Report from our May issue here.
*As of April 2018
Print Opportunities:
Here at Athletic Business we know one size does not fit all. That's why we provide advertisers with multiple ad size options that work with any budget or strategy. From a two page spread to a 1/6 page ad, we have the solutions you need to drive your brand message forward.
Check out some print examples below to see how other industry companies are utilizing Athletic Business to showcase their company and drive exposure to new heights.
Check out some print examples below to see how other industry companies are utilizing Athletic Business to showcase their company and drive exposure to new heights.
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Want to see your company featured in the pages of Athletic Business?
Position your company as an expert in the industry and leverage the power and trend of 'Content Marketing' – all with Athletic Business. Used in tandem with our print and digital products, or as a stand alone marketing play, sponsored content is a sure way to separate your brand from the competition, engage with prospects in an educational way and drive the value of your brand to new heights. Athletic Business Sponsored Content Includes:
Offered both in print and online, sponsored content allows your company to benefit from the values of content marketing with an engaged audience already looking to Athletic Business for the latest solutions, trends and ideas to help them grow. With copy and images provided by you, sponsored content gives your company the exposure you need to stay top-of-mind and grow your prospect list with our 40,000 magazine subscribers and over 2 million digital visitors. |
Sponsored Content Example on AthleticBusiness.com from Facility Source.
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Example of a "Sponsored Content" section from Matrix Fitness in the September 2016 issue of Athletic Business
Showcase your newest, cutting-edge or updated products in front of our audience of forward-thinking buyers. This section runs in every issue of Athletic Business and is built to keep the industry up-to-date on the latest product and service innovations.
Example of the "New and Improved" section from the April 2016 issue of Athletic Business.
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Maximize your marketing ROI and build brand awareness by promoting your products to key decision makers who look to Athletic Business for guidance on the best products the industry has to offer.
Advertisers in the Jan/Feb, May, July/Aug, Sept, Oct and Nov/Dec issues of Athletic Business receive a free product spotlight in each advertised issue. Additional product spotlight coverage is available digitally via our Product Spotlight Newsletter. 2017 Product Spotlight Schedule:
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Example of the "Product Spotlight" section from the May 2016 issue of Athletic Business.
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92% of AB's 40,000 readers find new vendors, products and solutions with the Athletic Business Buyers Guide.* This print and digital industry directory is the destination and resource buyers look to when finding vendors to make purchasing decisions for their facility or upcoming project.
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We had $8.7 million to spend in our facility. You know what I used for that?
The Athletic Business Guyers Guide. I use that book.
The Athletic Business Guyers Guide. I use that book.
Darin L. Krueger
Executive Director / Williston Parks & Recreation District, Willison, ND
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Printed Buyers Guide
Cover Image from the 2017 Athletic Business Buyers Guide
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Online Buyers Guide
Online Buyers Guide Listing Example (Microsite)
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