Whether your goal is to generate brand awareness, increase web traffic or launch a new product, AB has the audience and marketing channels you need to be successful. With special editorial coverage on natatorium cost savings, hybrid fitness programming, programming fields, wall and equipment padding and mats and more, AB is the trusted marketing partner to reach athletic, fitness and recreation decision-makers. Plus, don't miss out on our free-of-charge Aquatics Product Spotlight!
Secure Your April 2022 Ad Space Today – Ad Close: 3/1
DIANE EBNER
Media Director
West Sales
[email protected]
(608) 729-4189
CHARLI MUCHOW
Account Executive
East Sales
charli@athleticbusiness.com
(608) 729-4216

coming this APRIL:

      Hybrid Fitness Programming
Programming Fields
Wall and Equipment Padding and Mats
Product Spotlight:
Aquatics
Natatorium Cost Savings
Plus, learn more about our Digital Focus on College Rec (exclusive sponsorship available)!

our comprehensive
approach to the entire market:

​At Athletic Business, our focus has always been on connecting athletics, fitness and recreation decision-makers to the products, services and information they need to run successful facilities. With this focus in mind, we dedicate significant resources to ensure our magazine, online and in-person channels offer timely and relevant editorial content that our high-quality audiences seek out and rely on. ​When you advertise with AB, you can be confident you’re partnering with a media company dedicated to your success.

2022 Media kit Now Available:

Check out our 2022 Media Kit and explore the ways Athletic Business can connect your brand to the key decision-makers in the athletics, fitness and recreation industries.

Upcoming issues of ab:

GYMNASIUMS
Ad Close: 3/30  |  Ads Due: 4/6
Product Spotlight: Gymnasiums & Indoor Surfaces  
Flooring Maintenance and Repair  |  Aquatic Safety
Contactless Event Operations | Weather Monitoring
May Digital Focus: Gymnasiums 

ANNUAL ARCHITECTURAL SHOWCASE
Ad Close: 4/29  |  Ads Due: 5/6
Product Spotlight: Alternative Building Solutions
Facility Construction Timeline | Shade and Roof Structures
​Bonus Distribution: IHRSA & All Major Shows in 2022
June Digital Focus: Field Maintenance

LOCKER ROOMS
Ad Close: 6/1  |  Ads Due: 6/7
Product Spotlight: Locker Rooms & Laundry
Pickleball | Competition Pools | Activating Outdoor Spaces 
July Digital Focus: Aquatic Safety
August Digital Focus: Locker Rooms

STADIUMS
Ad Close: 8/1  |  Ads Due: 8/6
Product Spotlight: Stadiums & Outdoor Surfaces
Esports | Portable Cardio Equipment | Aquatic Play Features 
​Bonus Distribution: NRPA 
September Digital Focus: Stadiums & Outdoor Surfaces

FACILITIES OF MERIT® AWARD WINNERS
Ad Close: 8/31  |  Ads Due: 9/7
Product Spotlight: Weight Rooms & Strength Equipment
Designing for Easy Maintenance | Aquatics Risk Management | AB Show Preview
October Digital Focus: Strength Training

AB SHOW
Ad Close: 9/29  |  Ads Due: 10/5
Product Spotlight: AB Show Exhibitors
Rehab & Recovery Solutions | Military Fitness | Sound and Acoustics
Equipping Trending Sports
​Bonus Distribution: AB Show and NADC
November Digital Focus: Military Fitness
December Digital Focus: Scoreboards/Videoboards
BONUS: AB SHOW GUIDE (special rate for Nov/Dec issue advertisers)

Ready to get started?

Tell us a bit about yourself, or contact us directly, and we will be in touch.

CONTACT

22 E. Mifflin St., Suite 910
​Madison, WI 53703
​P: 608-249-0186
​E: [email protected]

What Our Clients Are Saying

"In fact, the Athletic Business audience is so perfectly aligned with our target market that I was even meeting with a prospect when one of our Custom E-Mails through AB was delivered to his inbox and he said, ‘Wow! You guys are everywhere!’ That was a rewarding experience to see one of our advertisements in action."

  –Matt Riggs, Marketing Manager | Sporturf

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