Athletic Business
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​Ad Close: 7/29 | Ads Due: 8/5

AB's High-quality Audience yields high-quality results.

Whether your goal is to generate brand awareness, increase web traffic or launch a new product, AB has the audience and marketing channels you need to be successful.

​With special editorial coverage on synthetic turf, pool safety products, obstacle course racing, equipment storage, the future of recreation centers, college rec and more, AB is the trusted marketing partner to reach athletic, fitness and recreation decision-makers.

Don't miss out on our Stadiums & Outdoor Surfaces Product Spotlight and Outdoor Tracks Purchasing Guide! 
Plus, enjoy the added benefit of bonus distribution to all NRPA attendees.

Secure Your Sept Ad Space Today – Ad Close: 7/29
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DIANE EBNER
Media Director

[email protected]
(608) 729-4189
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CHARLI MUCHOW
Account Executive

[email protected]
(608) 729-4216

coming this September:

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Synthetic Turf Success Stories
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Pool Safety Products
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Obstacle Course Racing
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Equipment Storage
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The Recreation Center
​of the Future
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Product Spotlight:
Stadiums & Outdoor Tracks
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Purchasing Guide:
​Outdoor Tracks

Plus, learn more about our Digital Focus on Stadium Design (exclusive sponsorship available)!

our comprehensive
approach to the entire market:

No other media brand delivers the entire market of athletic, fitness and recreation professionals like AB. We remain committed to brining you effective marketing solutions targeting highly-qualified prospects, measurable results through our meticulously maintained subscriber lists and the highest quality customer service. Wherever your top prospects are searching for the products and solutions they need, we're there to deliver your message.
Athletic Business Total Audience Breakdown
Athletic Business Cover Art 2016
Print solutions
Digital solutions
in-person solutions

We're constantly raising the Bar to deliver you proven results:

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Top 10 Magazine of the Year, which recognizes the best in editorial, design and online achievement.
learn more
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Preferred media partner of NIRSA, ensuring your message gets in front of the entire association.
learn more
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By being independently audited, we're proud to be transparent with our data (audit released Q4 2018).
learn more

SEE What WE HAVE COMING UP In 2019:

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Check out our 2019 Media Kit and begin exploring the ways Athletic Business can help connect your brand to the decision-makers who drive your business forward.
2019 ​media kit
2019 ​Edit Calendar

UPCOMing issues of ab:

October – Ad Close: 8/28
FACILITY OF MERTI AWARD WINNERS
Product Spotlight: Weight Rooms & Strength Equipment  |  Purchasing Guide: Weight Room Flooring
Selectorized & Plate Loaded Strength Equipment | Better Air & Water Quality | Facility Management Software
Exergaming & eSports | Emergency Response Equipment | AB Show Preview

Digital Focus: Strength Training
Bonus Distribution: NFHS


November/December – Ad Close: 9/30
AB SHOW ISSUE
Product Spotlight: AB Show Exhibitors
Military Fitness | Basketball Practice Facilities | Timing Technology | Sustainable Products & Design | 2020 Predictions
Nov Digital Focus: Military Fitness | Dec Digital Focus: Facility Cleaning & Maintenance
Bonus Distribution: AB Show & NFHS

Ready to get started?

Tell us a bit about yourself, or contact us directly, and we will be in touch.
Let's Get Started
Athletic Business Cover Art 2016

CONTACT

22 E. Mifflin St., Suite 910
​Madison, WI 53703
​P: 608-249-0186
​E: [email protected]

What Our Clients Are Saying

"After engaging with AB, the qualified leads have grown considerably such that we are looking at increasing our sales staff to handle the volume and the numbers on the back end support that growth.  We are reaching the educational institutions and non-profit organizations at a higher rate and the impact can be traced back to the landing pages links clicked from the digital or print advertising through AB ."

  –Cihan Ozdemir, Project Engineer | DynaDome


CONNECT WITH US

View our privacy policy.
  • Up Next: July/August 2025
  • Media Planner
    • 2025 Media Planner
    • 2025 Editorial Calendar
    • Audience Overview >
      • Print
      • Digital
      • Why Qualified?
    • Specs >
      • Print
      • Website + E-News
      • Retargeting
      • Custom E-Mail
      • Architect Portfolio
      • Product Spotlight
      • Sponsored Content
      • Video
      • Webinar
    • Packages >
      • AB Leaders Program
      • Where Do I Start?
      • For Architects & Consultants
      • Premium Partnership
    • Rates >
      • Net Rates
  • Media Solutions
    • Print >
      • Magazine Advertising
      • Cover and Insert Options
      • Sponsored Content
      • New & Improved
      • Product Spotlights >
        • July/Aug 2025
        • Sept 2025
        • Sept 2025-NRPA
        • Oct 2025
        • Nov/Dec 2025
      • Upcoming Issues >
        • July/August 2025
        • September 2025
        • October 2025
        • Nov/Dec 2025
    • Digital >
      • Architect Portfolio
      • Custom E-Mail
      • E-Newsletter
      • Facility of the Week
      • Podcast
      • Retargeting
      • Social Media
      • Sponsored Content
      • Video Promotion
      • Virtual Workshops
      • Webinar
      • Website
    • Our Stats >
      • Print Media
      • Digital Media
    • Testimonials
    • Case Study
    • Our Advertisers
  • AB Show 2025
    • 2025 Contract
    • ABshow.com
  • Contact
    • Contact
    • Payment
    • Privacy Policy
  • AB.com