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Ad Close: 5/1  |  Ads Due: 5/7

The most inspiring issue of the
​year is coming to Athletic business.

Secure Your Ad Space Today –
​Ad Close: May 1  |  Let's Get Started
The annual Athletic Business Architectural Showcase shines a spotlight on athletic, fitness and recreation facilities from around the world.

Our audience of 40,000 industry decision-makers and thousands of digital visitors look to the annual Showcase  to explore the newest and most cutting-edge designs shaping facilities across our industry while at the same time getting inspiration for future capital improvement projects.

In fact, capital improvement spending increased 56% last year.* Make sure your brand is seen as the industry explores the next level in innovation, design and architecture.


also coming this june:

Product Spotlight:  Building Systems/Shade Structures
Purchasing Guide:  Fabric Structures  |  Choosing an Architect  |  Virtual Reality in Facility Design
Bonus Distribution:  All Major 2018 Shows  |  Digital Emphasis:  College Athletics

*According to the 2017 showcase submissions we received.

showcase your brand as the industry gets inspired by leading facility designs and architecture.

The pages of the annual Athletic Business Architectural Showcase are filled with state-of-the-art innovations that serve as inspiration for future athletic, fitness and recreation facility projects to our robust print and digital audiences. This year, we received 60+ submissions from leading architects in North America.

Take a moment to explore a sampling of some of the world-class facilities that will be showcased in the 2018 issue.
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Books Family YMCA
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North Idaho College Recreation Center
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Liberty University Indoor Practice Facility
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UFC Performance Institute
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University of Georgia
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Ripon College
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Moorhead Recreation Center
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York Recreation Centre
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Emerald Glen Recreation & Aquatic Complex
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The Rough Rider Center
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Randolph Community Center
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Berry M. Whitaker Sports Complex
"Athletic Business always has an insightful perspective into the industry – both where it is at and where it's headed. We have a high level of respect for the contributions the magazine has made to the industry and depend on it to stay up-to-date on the latest products, trends and designs. ​I love that AB has an appreciation for good design and architecture in the athletics industry; it's refreshing."

James Braam  |  HOK
Read more customer testimonials
Valued athletic business customers
Facility: Merrimack Valley YMCA

Your Platform to inspire the industry:
​2018 Architectural Showcase

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Previous Showcase Submissions:
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University of North Carolina

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Aqua Sports & Spa

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Merrimack Valley YMCA

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Emerald Hills Leisure Centre

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Lemay Community Recreation Center

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UW Health Sports Factory
Feature your company alongside the latest, most innovative facilities in the athletic, fitness and recreation industry to an engaged audience looking for the newest trends, fresh ideas and next-generation equipment and services.

2018 Architectural Showcase Facilities Include:
  • Al Charron Rugby Canada National Training Centre
  • Allen N. Reeves Football Complex  |  Clemson University
  • Andover Companies Wellness Center
  • Anthony Field at Wildcat Stadium  |  Abilene Christian University
  • Apex Centre  |  McKinney, Texas
  • ​Basin Recreation Fieldhouse Expansion
  • Brooks Family YMCA
  • Bryant University Chace Center Addition 
  • Charles Alan Wright Fields at the Berry M. Whitaker Sports Complex
  • Coe College Athletic and Recreation Center 
  • Colgate University Class of '65 Arena
  • Cooper Koo Family Cherry Street YMCA
  • Delbrook Community Recreation Centre
  • Dulles South Multipurpose Center
  • E. L. Wiegand Fitness Center  |  University of Nevada - Reno
  • Eaton Area Community Center
  • Emerald Glen Recreation & Aquatic Complex
  • Emerald Hills Leisure Centre
  • Falcon Center  |  University of Wisconsin - River Falls
  • Fanshawe College Student Wellness Centre
  • Finley Center  |  Hoover, AL
  • University of Georgia Indoor Athletic Facility
  • ​Kempsville Recreation Center
  • Kessler Stadium
  • LaHaye Ice Center  |  Liberty University
  • Lake Health - Mentor Wellness Campus
  • Lenexa Rec Center
  • Leonard J. Kaplan Center for Wellness  |  UNCG
  • Liberty University Indoor Practice Facility
  • Louisiana State University, University Recreation Center
  • MAPS 3 Senior Health & Wellness Center No. 1
  • Maryland Heights, Community Recreation Center
  • Minneapolis YWCA Downtown Renovations
  • Montrose Community Recreation Center
  • Moorhead Recreation Center
  • Mosaic Stadium  |  Regina, Canada
  • NexSource Centre  |  Town of Sylvan Lake, Alberta
  • ​North Idaho College Student Wellness & Recreation Center
  • Penn State University Intramural Building, Phases 1 and 2
  • R. Richard Bittner Athletic & Recreation Center  |  Palmer College
  • Randolph Intergenerational Community Center
  • Ripon College - Willmore Athletic & Wellness Center 
  • Salina Downtown Fieldhouse
  • Shakopee Ice Arena & Community Center
  • Shane Homes YMCA at Rocky Ridge
  • Spence Eccles Ski Team Building
  • Sportsplex at Matthews  |  Matthews, NC
  • Stonehill College Sally Blair Ames Sports Complex
  • Student Activities Center and Trail Point Aquatics & Wellness Center  |  Des Moines Area Community College  
  • The Ensworth School Tennis Center
  • The Rough Rider Center  |  Watford City, ND
  • UFC Performance Institute
  • University of Guelph Alumni Stadium Football Pavilion
  • University of Guelph Gryphons Athletic Centre
  • University of Maryland Baltimore County, Campus Event Center
  • University of New Hampshire Hamel Student Recreation Center
  • Wellness and Recreation Center  |  University of Northern Iowa
  • West Fraser Centre
  • Wintrust Arena at McCormick Square
  • Wofford College Jerry Richardson Indoor Stadium
  • Woodridge Park District Athletic Recreation Center 
  • York Recreation Centre
"Advertising with Athletic Business has always been a key component of our marketing strategy to reach the many audiences we target. As we seek continued expansion of the Matrix brand into relevant channels, we rely on Athletic Business to increase and maintain our presence in the industry through the magazine, online and in-person at AB Show – and they haven't let us down!"

​
Ashley Haberman  |  Marketing Manager  |  Matrix Fitness
Read more customer testimonials
Valued athletic business customers
Facility: State University of New York

Exclusive opportunity
for June print advertisers

FREE product feature in the Athletic Business product spotlight!
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Maximize your marketing ROI and build brand awareness by promoting your products and services to our engaged print and digital audience who look to Athletic Business for guidance on the best products the industry has to offer.

Advertisers in the June issue receive the following at no charge:
  • 1/3 page of editorial coverage devoted to your product
  • Call-out highlighting your ad in the June issue
    ​
Exclusive digital upgrade for advertisers in this issue: $500
  • Product Spotlight email sent to our robust digital database
  • Inclusion in E-News
  • Posted on athleticbusiness.com
  •  Social media​ post
Product Spotlight Deadline: April 16
​Ad Space Deadline: May 1
View The Product Spotlight Specs

Our solutions don't stop with print.

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If your product or service belong in an athletic, fitness or recreation facility, you belong in Athletic Business.

When it comes to high-impact marketing, we have the audience and print, digital and in-person marketing solutions you need to grow brand awareness, reach the entire market and improve your bottom line.

Athletic Business connects you to the full spectrum of decision-makers in athletic, fitness and recreation facilities nationwide – no other media brand delivers the entire market like AB.
Print
​Solutions
Digital Solutions

Marketing Blog:  
​Why Audience Engagement Is Key To Your Marketing Strategy

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Expo:  Nov. 8-9, 2018  |  Conference:  Nov. 7-10, 2018  |  New Orleans, Louisiana
AB Show 2018 is the largest trade show in the southeast for athletic, fitness, recreation and military decision-makers and is the ULTIMATE destination for those serious about the success of their programs, facilities and career.

​Our attendee base of thousands represent 1,100+ capital improvement projects within Aquatic Facilities, Stadiums/Athletic Fields, Gyms/Field Houses and Fitness/Training Facilities from around the world – which means our attendees are ready to buy! 
Secure your 2018 exhibit space NOW!
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Data as of 12/4/17
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Data as of 8/30/17
learn more about ab show 2018
view 2018 floor plan

ON THE HORIZON...

July/Aug - Ad Close: 6/1
Product Spotlight: Locker Rooms & Laundry  |  Purchasing Guide: Lockers
Aquatics: Outdoor Pool Design  |  Facility Branding & Graphics  |  Synthetic Turf  |  Outdoor Fitness
Safety and Security: Stadium & Arena Access Control
Digital Emphasis July: Venue Security  |  Digital Emphasis August: CrossFit Games


September - Ad Close: 8/1
Back-to-School Issue
Product Spotlight: Stadiums & Outdoor Surfaces  |  Purchasing Guide: Video Boards
Equipping the Gym for Game Day  |  Aquatics: Pool Renovation  |  Group Fitness Environments  |  Rec Center Renovation
Digital Emphasis:  Stadiums  |  Bonus Distribution: NRPA

October - Ad Close: 8/29
Facility of Merit Award Issue
Product Spotlight: Weight Rooms & Strength  |  Purchasing Guide: Free Weights
Aquatics: High School Pools  |  Climbing Walls  |  Ice Arenas  |  Rec Center Access Control  |  AB Show Preview
​Digital Emphasis: Strength Training  |  Bonus Distribution: NFHS
2018 Athletic Business Editorial calendar

Ready to get started?

We are just as excited as you. Tell us a bit about you, or contact us directly, and we will be in touch.
Let's Get Started
Athletic Business Cover Art 2016

CONTACT

22 E. Mifflin St., Suite 910
​Madison, WI 53703
​P: 608-249-0186
​E: sales@athleticbusiness.com

What Our Clients Are Saying

"In fact, the Athletic Business audience is so perfectly aligned with our target market that I was even meeting with a prospect when one of our Custom E-Mails through AB was delivered to his inbox and he said, ‘Wow! You guys are everywhere!’ That was a rewarding experience to see one of our advertisements in action."

  –Matt Riggs, Marketing Manager | Sporturf


CONNECT WITH US

View our privacy policy.
  • Up Next: May 2023
  • Media Kit
    • 2023 Media Kit
    • 2023 Editorial Calendar
    • Audience Overview >
      • Print
      • Digital
      • Why Audited?
    • Specs >
      • Print
      • Website + E-News
      • Retargeting
      • Custom E-Mail
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    • Our Stats >
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  • AB Show 2023
    • Event Overview
    • Who Attends >
      • Our Attendees
      • VIP Buyer Program
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    • Sponsorships >
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