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JanuARY/February 2022:
AQUATIC DESIGN PORTFOLIO

Ad Close:  12/1  |  Ad Due:  12/7
We are kicking off 2022 with a bang – a jam-packed issue designed to help you generate brand awareness, reach new prospects and launch your marketing plan to the entire athletics, fitness and recreation industry.

​With special editorial coverage on cycling studios and technology, athlete health and wellbeing, rec center equipment management, venue event conversions and a product spotlight for cardio & fitness equipment, we are the perfect marketing channel to reach key decision-makers in the new year. Plus, the next generation of aquatic facility innovation, architecture and design comes to life in both the magazine and online gallery with our annual Aquatic Design Portfolio.​
Plus, issue advertisers receive a bonus distribution at AOAP!
Secure Your 2022 January/February Issue Ad Space Today – Ad Close: 12/1
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DIANE EBNER
Media Director
​Western Sales

[email protected]
(608) 729-4189
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CHARLI MUCHOW
Account Executive
Eastern Sales

[email protected]
(608) 729-4216

ISSUE FEATURES INCLUDE:

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Athlete Health & Wellbeing
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Cycling Studios & Technology
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Rec Center Equipment Management
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                         Venue Event Conversion
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Product Spotlight: ​Cardio Equipment

our comprehensive
approach to the entire market:

​At Athletic Business, our focus has always been on connecting athletics, fitness and recreation decision-makers to the products, services and information they need to run successful facilities. With this focus in mind, we dedicate significant resources to ensure our magazine, online and in-person channels offer timely and relevant editorial content that our high-quality audiences seek out and rely on. ​When you advertise with AB, you can be confident you’re partnering with a media company dedicated to your success.
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MAGAZINE solutions
ONLINE solutions
in-person solutions

2022 Media kit Now Available:

Check out our 2022 Media Kit and explore the ways Athletic Business can connect your brand to the key decision-makers in the athletics, fitness and recreation industries.
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view 2022 ​media kit
view 2022 ​Editorial Calendar

Upcoming issues of ab:

​THE BUYERS GUIDE
Ad Close: 1/28  |  Ads Due: 2/4
Special for Advertisers: Priority in Online Search Results | Microsite Special Pricing | Boldface Listings
2022 Exclusive Purchasing Data  
​Bonus Distribution: All Major 2022 Shows
Digital Focus: Cleaning & Maintenance
 
​AQUATICS
Ad Close: 3/1  |  Ads Due: 3/7
Product Spotlight: 
Aquatics
Hybrid Fitness Programming |  Programming Fields
Wall and Equipment Padding and Mats | Weather Monitoring

April Digital Focus: College Rec

​GYMNASIUMS
Ad Close: 3/30  |  Ads Due: 4/6
Product Spotlight: Gymnasiums & Indoor Surfaces  
Flooring Maintenance and Repair  |  Aquatic Safety
Contactless Event Operations | Weather Monitoring

May Digital Focus: Gymnasiums 

ANNUAL ARCHITECTURAL SHOWCASE
Ad Close: 4/29  |  Ads Due: 5/6
Product Spotlight: Alternative Building Solutions
Facility Construction Timeline | Shade and Roof Structures
​Bonus Distribution: IHRSA & All Major Shows in 2022
June Digital Focus: Field Maintenance

LOCKER ROOMS
Ad Close: 6/1  |  Ads Due: 6/7

Product Spotlight: Locker Rooms & Laundry
Pickleball | Competition Pools | Activating Outdoor Spaces 

July Digital Focus: Aquatic Safety
August Digital Focus: Locker Rooms


STADIUMS
Ad Close: 8/1  |  Ads Due: 8/6

Product Spotlight: Stadiums & Outdoor Surfaces
Esports | Portable Cardio Equipment | Aquatic Play Features 
​Bonus Distribution: NRPA 
September Digital Focus: Stadiums & Outdoor Surfaces

FACILITIES OF MERIT® AWARD WINNERS
Ad Close: 8/31  |  Ads Due: 9/7

Product Spotlight: Weight Rooms & Strength Equipment
Designing for Easy Maintenance | Aquatics Risk Management | AB Show Preview
October Digital Focus: Strength Training

AB SHOW
Ad Close: 9/29  |  Ads Due: 10/5

Product Spotlight: AB Show Exhibitors
Rehab & Recovery Solutions | Military Fitness | Sound and Acoustics
Equipping Trending Sports
​Bonus Distribution: AB Show and NADC
November Digital Focus: Military Fitness
December Digital Focus: Scoreboards/Videoboards

BONUS: AB SHOW GUIDE (special rate for Nov/Dec issue advertisers)

Ready to get started?

Tell us a bit about yourself, or contact us directly, and we will be in touch.
Let's Get Started

CONTACT

22 E. Mifflin St., Suite 910
​Madison, WI 53703
​P: 608-249-0186
​E: [email protected]

What Our Clients Are Saying

"After engaging with AB, the qualified leads have grown considerably such that we are looking at increasing our sales staff to handle the volume and the numbers on the back end support that growth.  We are reaching the educational institutions and non-profit organizations at a higher rate and the impact can be traced back to the landing pages links clicked from the digital or print advertising through AB ."

  –Cihan Ozdemir, Project Engineer | DynaDome


CONNECT WITH US

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  • Up Next: July/August 2025
  • Media Planner
    • 2025 Media Planner
    • 2025 Editorial Calendar
    • Audience Overview >
      • Print
      • Digital
      • Why Qualified?
    • Specs >
      • Print
      • Website + E-News
      • Retargeting
      • Custom E-Mail
      • Architect Portfolio
      • Product Spotlight
      • Sponsored Content
      • Video
      • Webinar
    • Packages >
      • AB Leaders Program
      • Where Do I Start?
      • For Architects & Consultants
      • Premium Partnership
    • Rates >
      • Net Rates
  • Media Solutions
    • Print >
      • Magazine Advertising
      • Cover and Insert Options
      • Sponsored Content
      • New & Improved
      • Product Spotlights >
        • July/Aug 2025
        • Sept 2025
        • Sept 2025-NRPA
        • Oct 2025
        • Nov/Dec 2025
      • Upcoming Issues >
        • July/August 2025
        • September 2025
        • October 2025
        • Nov/Dec 2025
    • Digital >
      • Architect Portfolio
      • Custom E-Mail
      • E-Newsletter
      • Facility of the Week
      • Podcast
      • Retargeting
      • Social Media
      • Sponsored Content
      • Video Promotion
      • Virtual Workshops
      • Webinar
      • Website
    • Our Stats >
      • Print Media
      • Digital Media
    • Testimonials
    • Case Study
    • Our Advertisers
  • AB Show 2025
    • 2025 Contract
    • ABshow.com
  • Contact
    • Contact
    • Payment
    • Privacy Policy
  • AB.com