Athletic Business
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COMING THIS JANUARY TO ATHLETIC BUSINESS
Ad Close:  12/2  |  Ad Due:  12/6

BRING YOUR BRAND TO THE NEXT
​LEVEL WITH ATHLETIC BUSINESS.

We are kicking off 2020 off with a bang – a jam-packed issue designed to help you generate brand awareness, reach new prospects and launch your marketing plan to the entire athletic, fitness and recreation industry.

​With special editorial coverage on program-specific fitness spaces, a cardio equipment & fitness product spotlight section, locker rooms, designing for sound experience, AB Show recap, industry survey on fitness, we are the perfect marketing channel to reach key athletic, fitness and recreation decision makers in the new year. Plus, the next generation of aquatic facility innovation, architecture and design comes to life, in print and online, with our annual Aquatic Design Portfolio.​
With bonus distribution to AOAP,  IHRSA and NIRSA trade show attendees, Athletic Business is the ultimate platform to get your message out to industry decision-makers – putting you ahead of the competition. 
Secure Your Jan/Feb Ad Space Today – Ad Close: 12/2
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DIANE EBNER
Media Director
​West Sales

[email protected]
(608) 729-4189
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CHARLI MUCHOW
Account Executive
East Sales

[email protected]
(608) 729-4216

coming this JAN/FEB:

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Designing for Sound Experience
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Locker Rooms
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Program-Specific Fitness Spaces
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AB Show 2019 Recap
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Product Spotlight:
​Cardio & Fitness
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Industry Survey: Fitness

our comprehensive
approach to the entire market:

 Here at Athletic Business, we deliver trusted content to the entire market of athletics, fitness and recreation professionals – meaning we reach a more robust and diverse audience of prospects. We are your one-stop-shop when it comes to building brand awareness among high-quality industry professionals. With an extensive network of 40,000 audited magazine subscribers and a meticulously maintained email database, we can ensure measurable results. Let us connect you to key industry decision-makers through our print, digital and in-person marketing platforms.   
Athletic Business Total Audience Breakdown
Print solutions
Digital solutions
in-person solutions

We're constantly raising the Bar to deliver you proven results.

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Top 10 Magazine of the Year, which recognizes the best in editorial, design and online achievement.
learn more
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Preferred media partner of NIRSA, ensuring your message gets in front of the entire association.
learn more
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By being independently audited, we're proud to be transparent with our data (audit released Q4 2018).
learn more
Learn more about our expanded Athletic Business and NIRSA partnership with the 2020 NIRSA Facilities Institute 
​co-locating at AB Show.

Now live – 2020 Media kit!

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Check out our 2020 Media Kit and explore the ways Athletic Business can connect your brand to the key decision-makers in the athletics, fitness and recreation industry who can help drive your business forward.

view 2020 ​media kit
view 2020 ​Edit Calendar

ON THE HORIZON in 2020...

​THE BUYERS GUIDE
Ad Close: 1/28  |  Ads Due: 2/4
Special for Advertisers: Priority in Online Search Results | Microsite Special Pricing | Boldface Listings
2020 Purchasing Data  
​Bonus Distribution: All Major 2020 Shows
Digital Focus: Basketball Facilities
 
NIRSA Show Preview
Ad Close: 2/28  |  Ads Due: 3/5
Product Spotlight: Aquatics  
Aquatics: Accessibility  | Tennis Facilities  |  Equipping Parks
Nutrition and Food Service Spaces |  Industry Survey: College Rec  
​Bonus Distribution: NIRSA Expo
Digital Focus: College Rec

THE SURFACES ISSUE
Ad Close: 3/31  |  Ads Due: 4/6

Product Spotlight: Gymnasiums & Indoor Surfaces 
Gymnasium Flooring  |  Sports Field Maintenance & Safety  |  Unique Pool Design
Ice Rink Facilities  |  Industry Survey: College Athletics 
Digital Focus: Gymnasiums 

Ready to get started?

Tell us a bit about yourself, or contact us directly, and we will be in touch.
Let's Get Started
Athletic Business Cover Art 2016

CONTACT

22 E. Mifflin St., Suite 910
​Madison, WI 53703
​P: 608-249-0186
​E: [email protected]

What Our Clients Are Saying

"After engaging with AB, the qualified leads have grown considerably such that we are looking at increasing our sales staff to handle the volume and the numbers on the back end support that growth.  We are reaching the educational institutions and non-profit organizations at a higher rate and the impact can be traced back to the landing pages links clicked from the digital or print advertising through AB ."

  –Cihan Ozdemir, Project Engineer | DynaDome


CONNECT WITH US

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  • Up Next: June 2025
  • Media Planner
    • 2025 Media Planner
    • 2025 Editorial Calendar
    • Audience Overview >
      • Print
      • Digital
      • Why Audited?
    • Specs >
      • Print
      • Website + E-News
      • Retargeting
      • Custom E-Mail
      • Architect Portfolio
      • Product Spotlight
      • Sponsored Content
      • Video
      • Webinar
    • Packages >
      • AB Leaders Program
      • Where Do I Start?
      • For Architects & Consultants
      • Premium Partnership
    • Rates >
      • Net Rates
  • Media Solutions
    • Print >
      • Magazine Advertising
      • Cover and Insert Options
      • Sponsored Content
      • New & Improved
      • Product Spotlights >
        • June 2025
        • July/Aug 2025
        • Sept 2025
        • Sept 2025-NRPA
        • Oct 2025
        • Nov/Dec 2025
      • Upcoming Issues >
        • June 2025
        • July/August 2025
        • September 2025
        • October 2025
        • Nov/Dec 2025
    • Digital >
      • Architect Portfolio
      • Custom E-Mail
      • E-Newsletter
      • Facility of the Week
      • Podcast
      • Retargeting
      • Social Media
      • Sponsored Content
      • Video Promotion
      • Virtual Workshops
      • Webinar
      • Website
    • Our Stats >
      • Digital Media
    • Testimonials
    • Case Study
    • Our Advertisers
  • AB Show 2025
    • 2025 Contract
    • ABshow.com
  • Contact
    • Contact
    • Payment
    • Privacy Policy
  • AB.com