92% of Readers Use our Buyer's Guide to Find New PRoducts & Services.
The Athletic Business Buyer's Guide (in print and online) is the leading industry directory for our 35,000+ audited print subscribers and thousands of digital subscribers. It's the 24/7 industry-specific search engine where buyers are looking for manufacturers and distributors!
65% of AB audience members are currently working on a major construction/renovation project or
have one planned within 5 years
Plus, you'll get the added benefit of increased visibility, with bonus distribution at all major in-person shows in 2023.
65% of AB audience members are currently working on a major construction/renovation project or
have one planned within 5 years
Plus, you'll get the added benefit of increased visibility, with bonus distribution at all major in-person shows in 2023.
Secure Your Buyer's Guide Ad Space By January 30:
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"We had $8.7 million to spend in our facility. You know what I used for that?
The Athletic Business Buyer's Guide. I use that book."
The Athletic Business Buyer's Guide. I use that book."
Darin L. Krueger, Executive Director
Willison Parks & Recreation District, Willison, ND
Willison Parks & Recreation District, Willison, ND
your brand connected to our audience 365 days a year.
According to an independent study, 7 out of 10 Athletic Business readers say they reference the Athletic Business Buyer's Guide multiple times per year.
Released in March, the annual Athletic Business Buyer's Guide is one of our most anticipated issues each year because it is the most comprehensive guide available in the athletics, fitness and recreation industry – period.
Print Buyers Guide advertisers' listings in the online Buyers Guide will pop to the top in their respective categories.
Print Buyers Guide advertisers' listings in the online Buyers Guide will pop to the top in their respective categories.
HIGH IMPACT package
Buy 2 Full-Page ads, Get 2 Full-Page Ads Free:
(Four consecutive pages or two separate spreads)
Use the ad space to promote more products or as Sponsored Content
(Four consecutive pages or two separate spreads)
Use the ad space to promote more products or as Sponsored Content
UPCOMING ISSUES OF AB:
APRIL ISSUE
Ad Close: 3/1 | Ads Due: 3/7
Product Spotlight: Aquatics
Outdoor Lighting | Aquatics ADA Design | Indoor & Outdoor Track Systems | Climbing Walls
Digital Focus April: College Rec
MAY ISSUE
Ad Close: 3/30 | Ads Due: 4/6
Product Spotlight: Gymnasiums & Indoor Surfaces
Gymnasium Game Night | Athletic and Medical Crossover Facilities
Aquatics Maintenance & Repair | Natural Turf Care
Digital Focus May: Gymnasiums
JUNE ISSUE
ANNUAL ARCHITECTURAL SHOWCASE
Ad Close: 4/28 | Ads Due: 5/5
Product Spotlight: Building Systems/Fabric & Shade Structures
Special listings for suppliers in print and online | Architect Index for all submissions
Bonus Distribution: All Major Shows
Digital Focus June: Outdoor Fitness
JULY/AUG ISSUE
Ad Close: 6/1 | Ads Due: 6/7
Product Spotlight: Locker Rooms, Laundry
Training Room Design | Graphics and Branding | Pickleball Trends | Pool Programming
Digital Focus July: Lighting
Digital Focus August: Locker Rooms
SEPTEMBER ISSUE
Ad Close: 8/1 | Ads Due: 8/7
Product Spotlight: Stadiums & Outdoor Surfaces
Football Game Day Prep | Pool Water and Air Quality | Ice Facilities | AB Show Preview | Esports Venues
Bonus Distribution: NRPA
Digital Focus September: Stadiums
OCTOBER ISSUE
FACILITIES OF MERIT® AWARD WINNERS & AB SHOW
Ad Close: 8/30 | Ads Due: 9/6
Product Spotlight: AB Show Exhibitors
Staffing Shortages | Park Master Planning | Corporate Fitness/Employee Wellness
Bonus Distribution: AB SHOW
Digital Focus October: Fitness
BONUS: AB SHOW GUIDE (special rate for October issue advertisers)
NOV/DEC ISSUE
Ad Close: 9/29 | Ads Due: 10/5
Product Spotlight: Weight Rooms & Strength Equipment
Strength Spaces | Sports Streaming Solutions | Sport Venue Climate Control | High School Locker Rooms
Bonus Distribution: NADC
Digital Focus November: Software/Technology
Digital Focus December: Legal Action
Ad Close: 3/1 | Ads Due: 3/7
Product Spotlight: Aquatics
Outdoor Lighting | Aquatics ADA Design | Indoor & Outdoor Track Systems | Climbing Walls
Digital Focus April: College Rec
MAY ISSUE
Ad Close: 3/30 | Ads Due: 4/6
Product Spotlight: Gymnasiums & Indoor Surfaces
Gymnasium Game Night | Athletic and Medical Crossover Facilities
Aquatics Maintenance & Repair | Natural Turf Care
Digital Focus May: Gymnasiums
JUNE ISSUE
ANNUAL ARCHITECTURAL SHOWCASE
Ad Close: 4/28 | Ads Due: 5/5
Product Spotlight: Building Systems/Fabric & Shade Structures
Special listings for suppliers in print and online | Architect Index for all submissions
Bonus Distribution: All Major Shows
Digital Focus June: Outdoor Fitness
JULY/AUG ISSUE
Ad Close: 6/1 | Ads Due: 6/7
Product Spotlight: Locker Rooms, Laundry
Training Room Design | Graphics and Branding | Pickleball Trends | Pool Programming
Digital Focus July: Lighting
Digital Focus August: Locker Rooms
SEPTEMBER ISSUE
Ad Close: 8/1 | Ads Due: 8/7
Product Spotlight: Stadiums & Outdoor Surfaces
Football Game Day Prep | Pool Water and Air Quality | Ice Facilities | AB Show Preview | Esports Venues
Bonus Distribution: NRPA
Digital Focus September: Stadiums
OCTOBER ISSUE
FACILITIES OF MERIT® AWARD WINNERS & AB SHOW
Ad Close: 8/30 | Ads Due: 9/6
Product Spotlight: AB Show Exhibitors
Staffing Shortages | Park Master Planning | Corporate Fitness/Employee Wellness
Bonus Distribution: AB SHOW
Digital Focus October: Fitness
BONUS: AB SHOW GUIDE (special rate for October issue advertisers)
NOV/DEC ISSUE
Ad Close: 9/29 | Ads Due: 10/5
Product Spotlight: Weight Rooms & Strength Equipment
Strength Spaces | Sports Streaming Solutions | Sport Venue Climate Control | High School Locker Rooms
Bonus Distribution: NADC
Digital Focus November: Software/Technology
Digital Focus December: Legal Action
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Advertising with Athletic Business has always been a key component of our marketing strategy to reach the many audiences we target. As we seek continued expansion of the Matrix brand into relevant channels, we rely on Athletic Business to increase and maintain our presence in the industry through the magazine, online and in-person at AB Show – and they haven't let us down!
It's always a fun and positive experience working with Athletic Business. I appreciate the collaborative relationship we have, knowing they have my best interest in mind.
It's always a fun and positive experience working with Athletic Business. I appreciate the collaborative relationship we have, knowing they have my best interest in mind.
Ashley Haberman
Marketing Manager, Commercial Markets / Matrix Fitness
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