The athletic, fitness and recreation industry as a whole seems to be getting stronger each year as we bounce back from the Great Recession. And that was no exception for us at AB in 2015. Thanks to our loyal audience and advertising partners, we enjoyed another strong year in all forms of media. In today’s blog we share a quick breakdown of some of our statistics from 2015 and more important, why they matter to you.
We wanted to share these numbers with you not to pat ourselves on the back, but to show that AB is continuing to find ways to connect with highly qualified industry professionals wherever they are choosing to engage. With our audience growing and getting more digitally savvy each year, it’s important that our advertising partners know we’re right there, connecting you with our audience on any platform, any time.