​YOUR PRODUCT FEATURED, FOR FREE.

Maximize your marketing ROI and build brand awareness by promoting your products and services to our engaged print and digital audience who look to Athletic Business for guidance on the best products the industry has to offer.

Advertisers in the Jan/Feb issue receive the following at no charge:

• 1/4 page of editorial coverage devoted to your product
• Call-out highlighting your ad in the January/February issue

​Exclusive digital upgrade for advertisers in this issue: $500

• Product Spotlight email sent to our robust digital database
• Inclusion in AB Today, our daily e-newsletter
• Posted on AthleticBusiness.com
•  Social media​ post
  
  

Spotlight Deadline: November 14
​Ad Space Deadline: December 1

View The Product Spotlight Specs

on the horizon:

THE BUYER'S GUIDE
Ad Close: 1/29  |  Ads Due: 2/5
Advertisers Receive: Priority in Online Search Results | Boldfaced Listings | Special: Buy 2 Pages, Get 2 Pages
2026 Purchasing Data  
​Bonus Distribution: All Major Shows
 
COLLEGE REC
Ad Close: 3/2  |  Ads Due: 3/6
Product Spotlight: Aquatics  
Spotlight: NIRSA Exhibitors
Aquatics | Emerging Sports
​Bonus Distribution: NIRSA

SUSTAINABILITY
Ad Close: 3/30  |  Ads Due: 4/6
Product Spotlight: Gymnasium & Indoor Surfaces  
Surfaces | Specialty Gyms (boutique, spinning, climbing)
**Baxter Ad Research Survey​​

2026 Athletic Business Editorial calendar

Ready to get started?

Tell us a bit about yourself, or contact us directly, and we will be in touch.