It's sure to be a successful start to 2025 with this highly-anticipated issue designed to help you generate brand awareness, reach new prospects and launch your marketing plan to the entire athletics, fitness and recreation industry.
With special editorial coverage on cardio equipment, recovery, tracks and a product spotlight on fitness centers, we are the perfect marketing channel to reach key decision-makers in the new year. Plus, the next generation of aquatic facility innovation, architecture and design comes to life in both the magazine and online gallery with our annual Aquatic Design Portfolio.
With special editorial coverage on cardio equipment, recovery, tracks and a product spotlight on fitness centers, we are the perfect marketing channel to reach key decision-makers in the new year. Plus, the next generation of aquatic facility innovation, architecture and design comes to life in both the magazine and online gallery with our annual Aquatic Design Portfolio.
Plus, issue advertisers receive bonus distribution at AOAP & IHRSA
Secure Your 2025 January/February Issue Ad Space Today – Ad Close: 12/2
our comprehensive
approach to the entire market:
At Athletic Business, our focus has always been on connecting athletics, fitness and recreation decision-makers to the products, services and information they need to run successful facilities. With this focus in mind, we dedicate significant resources to ensure our magazine, online and in-person channels offer timely and relevant editorial content that our high-quality audiences seek out and rely on. When you advertise with AB, you can be confident you’re partnering with a media company dedicated to your success.
2025 Media Planner Now Available:
Check out our 2025 Media Planner and explore the ways Athletic Business can connect your brand to the key decision-makers in the athletics, fitness and recreation industries.
Upcoming issues of ab:
MARCH ISSUE
THE BUYERS GUIDE
Ad Close: 1/27 | Ads Due: 2/3
Advertisers Receive: Priority in Online Search Results | Boldfaced Listings | Special: Buy 2 Pages, Get 2 Pages
2025 Purchasing Data
Bonus Distribution: All Major Shows
APRIL ISSUE
Ad Close: 2/26 | Ads Due: 3/5
Product Spotlight: Aquatics
Spotlight: NIRSA Exhibitors
Aquatics | Ballfields | College Rec Tech Trends
Bonus Distribution: NIRSA
MAY ISSUE
BAXTER SURVEY
Ad Close: 4/1 | Ads Due: 4/7
Product Spotlight: Gymnasium & Indoor Surfaces
Floor Resurfacing | Sound Systems | Pool Deck Equipment
JUNE ISSUE
ARCHITECTURAL SHOWCASE
Ad Close: 4/30 | Ads Due: 5/7
Product Spotlight: Building Systems / Shade Structures
Building Systems / Enclosures
Bonus Distribution: All Major Shows
JULY/AUG ISSUE
Ad Close: 6/2 | Ads Due: 6/6
Product Spotlight: Locker Room & Recovery
Locker Rooms | Lighting | Pool Renovation | Laundry
SEPTEMBER ISSUE
Ad Close: 8/1 | Ads Due: 8/7
Product Spotlight: Stadium & Outdoor Surfaces
Spotlight: NRPA Exhibitors
Football Stadium Design | Outdoor Courts | Community Rec
Bonus Distribution: NRPA
OCTOBER ISSUE
FACILITIES OF MERIT® AWARD WINNERS
Ad Close: 9/2 | Ads Due: 9/8
Product Spotlight: Weight Rooms & Strength Equipment
Strength Equipment | Seating | Pool Design | AB Show Preview
NOV/DEC ISSUE
AB SHOW
Ad Close: 9/29 | Ads Due: 10/3
Product Spotlight: AB Show Exhibitors
Military Fitness | Scoreboards / Video Boards | Climbing Walls | High School Facilities
Bonus Distribution: AB Show & NADC
THE BUYERS GUIDE
Ad Close: 1/27 | Ads Due: 2/3
Advertisers Receive: Priority in Online Search Results | Boldfaced Listings | Special: Buy 2 Pages, Get 2 Pages
2025 Purchasing Data
Bonus Distribution: All Major Shows
APRIL ISSUE
Ad Close: 2/26 | Ads Due: 3/5
Product Spotlight: Aquatics
Spotlight: NIRSA Exhibitors
Aquatics | Ballfields | College Rec Tech Trends
Bonus Distribution: NIRSA
MAY ISSUE
BAXTER SURVEY
Ad Close: 4/1 | Ads Due: 4/7
Product Spotlight: Gymnasium & Indoor Surfaces
Floor Resurfacing | Sound Systems | Pool Deck Equipment
JUNE ISSUE
ARCHITECTURAL SHOWCASE
Ad Close: 4/30 | Ads Due: 5/7
Product Spotlight: Building Systems / Shade Structures
Building Systems / Enclosures
Bonus Distribution: All Major Shows
JULY/AUG ISSUE
Ad Close: 6/2 | Ads Due: 6/6
Product Spotlight: Locker Room & Recovery
Locker Rooms | Lighting | Pool Renovation | Laundry
SEPTEMBER ISSUE
Ad Close: 8/1 | Ads Due: 8/7
Product Spotlight: Stadium & Outdoor Surfaces
Spotlight: NRPA Exhibitors
Football Stadium Design | Outdoor Courts | Community Rec
Bonus Distribution: NRPA
OCTOBER ISSUE
FACILITIES OF MERIT® AWARD WINNERS
Ad Close: 9/2 | Ads Due: 9/8
Product Spotlight: Weight Rooms & Strength Equipment
Strength Equipment | Seating | Pool Design | AB Show Preview
NOV/DEC ISSUE
AB SHOW
Ad Close: 9/29 | Ads Due: 10/3
Product Spotlight: AB Show Exhibitors
Military Fitness | Scoreboards / Video Boards | Climbing Walls | High School Facilities
Bonus Distribution: AB Show & NADC